Has anyone else noticed this gang of people who are suddenly 'carefully crafting' half the food in the deli these days?

According to Wikipedia Artisans are workers who are especially skilled in making something, such as baskets, tattoos, leather goods, tools, jewellery pottery, or clothes.

So what are they doing roasting coffee? The packet I found in the cupboard this morning informs me it contains 'artisan roasted' coffee. I presume it doesn't mean it's got roasted artisans in it for added flavour.

Poor artisans. Used to make lovely things. Now they are reduced to working in some vast shed cooking coffee beans. It's a poor do, Britain in the twenty-first century. It really is.